Purchase Incentives

Purchase incentives include special offers, coupons and gift with purchase deals. Most people find it incredibly hard to resist a great deal even if they know very little about the product. This strategy, when used right, can skyrocket a product’s success. If abused however, these sorts of deals can have a negative impact on a products perceived value, that’s why it’s so important to partner with an agency such as Compass Communications who have an in-depth understanding of the shopper’s journey and many years of experience in successful shopper activations.