Informal Trade Activations

Compass Communications is also able to reach the audience outside of the confines of stores and malls. In the past we’ve coordinated a number of tremendously effective promotions in spaza shops, at taxi ranks and even on the side of the road with hawker activations. Backed by Smollan, our parent company, with its many years of experience, we have a wealth of informal trade know how and feet on the ground to be leveraged by our strategically profiled and selected ambassadors who can successfully penetrate this market.