Deprecated: iconv_set_encoding(): Use of iconv.internal_encoding is deprecated in /home/compaj/public_html/libraries/joomla/string/string.php on line 27

Deprecated: iconv_set_encoding(): Use of iconv.input_encoding is deprecated in /home/compaj/public_html/libraries/joomla/string/string.php on line 28

Deprecated: iconv_set_encoding(): Use of iconv.output_encoding is deprecated in /home/compaj/public_html/libraries/joomla/string/string.php on line 29
Compass Communication - Experiential Activations

Experiential Activations

As consumers become more empowered by the day and competition continues to increase, brands have been forced to find better ways to acquire, impress and maintain clients. Demonstration has always been an extremely effective way to persuade someone to change their buying habits because unlike traditional advertising campaigns, the user gets to experience the product. Product demonstrations and samplings put brands in the shoppers’ hands and exponentially increase their chances of buying.